Delta Airlines: Customer Service Gone Good
Business Development: It's Not Sales

On Demand Business Apps: Where the Web is Heading

After over two years I just left a startup I co-founded.   I feel like I just sent my kid to college and although I hope for the best, you just wonder if they'll spend their time partying instead of studying. 

Reading an interesting book: "Success Built to Last: Creating a Life that Matters" .   Sounds like a self-help book, but it's not.  It talks about builders: people who are driven by core passions to make things happen.

What does this have to do with the Web?  Plenty.   Currently many people view the web as the place to buy stuff and keep in touch with friends.  We're just starting to see the effects of "builders" moving great business apps to the Web.   

Why?   There are a bunch of us who strive to bring complex systems to the business folks who traditionally could not afford them.   This process started in 1979.  But until recently it took a whole lot of money and a whole lot of time to build out complete systems.   Now with services such as  Amazon Web Services,Future you now have instant building blocks.  Sold on an "as-needed" basis.  Time to market can now be measured in weeks, not years.

And this means our marketing jobs have gotten more interesting.   So now in our conversations with the market place, the actual production and delivery of a service is becoming trivial.  So we can focus our attention on our customers getting the best use for their particular situation.  And since it's on-demand, the risk for them is virtually eliminated.   You're making blue and they want orange?  No problem, orange only take 2 weeks to make.


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