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16 September 2006


Mary Schmidt

Of course I'm prejudiced, seeing as how I probably have more undergrad liberal arts courses than anyone in the state - but I strongly believe that business people ought to major in pretty much anything but business (sociology, literature, psychology, anthropology - fuzzy wuzzy liberal arts stuff) BEFORE they ever do anything with a business degree or start a business. And, recent wisdom and trends seem to bear me out (Dan Pink, IBM hiring graduates from the Rhode Island school of design)

A spreadsheet does not make a marketer make.

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